EXPENSIVE TRAUMA
Expensive Trauma is not another personal finance book telling you to skip your morning coffee or make a budget you’ll never stick to. This is about the deeper truth: how unresolved pain, self-worth struggles, and generational wounds show up in our bank accounts, our careers, and the way we hustle for validation.




Janella D. Dobbs, MS, LPC, NCC, is a licensed therapist, business owner, and the founder of Expensive Trauma, a groundbreaking framework that reveals how unhealed emotional wounds shape financial behaviors. Through her work, she helps individuals recognize and break free from survival-driven spending, overworking, and financial self-sabotage. As the creator of this transformative approach, Janella owns the Expensive Trauma™ concept and is dedicated to pioneering its use in financial and therapeutic spaces.

THE PROBLEMS THIS BOOK WILL SOLVE
You’ve spent enough—enough money, enough time, enough energy—trying to fix a problem that budgeting books and financial gurus never address. Expensive Trauma is different because it’s not about making more money; it’s about breaking the emotional and generational cycles that keep you in survival mode.
You’re making money, but wealth still feels out of reach.
You use money as a coping mechanism, not just a tool.
Money triggers guilt, anxiety, or deep emotional conflict.
You grew up in survival mode, and it still controls you.
You’re still stuck in financial struggle, despite your success.
WHO IS THIS BOOK FOR?
Black Professionals & Executives – You’ve “made it,” but wealth still feels fragile.
High Achievers & Overworkers – Success didn’t bring the peace you thought it would.
Entrepreneurs & Business Owners – You left the 9-5 grind but feel like you’re still hustling for survival.
Therapists, Coaches, & Healers – You teach others about wellness, but money wounds keep showing up.
First-Gen Wealth Builders – You’re the first in your family to have “something,” but you feel the pressure to save everyone.
Cycle Breakers & Generational Curse Killers – You refuse to repeat financial struggle, but trauma is still running the show.
30 Reasons (+3 bonuses) why you should buy the book Expensive Trauma




































































IS YOUR MONEY TIED TO
UNHEALED WOUNDS?
The Expensive Trauma Indicator Scale (ETIS) isn’t a diagnosis—it’s a mirror. Your financial habits may be shaped by deeper emotional wounds, and this tool helps you recognize them.
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Customer Reviews
See what our readers are saying about their healing journeys.
“I’ve been grinding my ass off at work, chasing money to drown out the voice saying I’m worthless. This book hit me hard. There’s a guy like me in it, running from old crap, and I saw myself clear as day. It’s not some budgeting nonsense—it’s about how pain messes with your cash. The steps work too. Buy it. Changed everything.”
Michael
New York
“I’d spend $200 on boots I don’t even wear, thinking I’m just lousy with money. Then I read this book and—wow—it’s not about that. It’s me trying to feel better from stuff I buried. The stories are so real, like looking in a mirror. The tips actually make sense too—I’m starting to get a grip. You need to read this.”
Sarah J.
New Jersey
★★★★★
★★★★★
Man, I Wasn’t Ready
This Hit Different
COMMENTS & QUESTIONS
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